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562 salespeople have invested in the Badass B2B Growth Guide
The Foundation
Play FO1: Know Your Market
Play FO2: Having a Growth vs. Fixed Mindset
Play FO3: Don't be a Debbie Downer
Play FO4: How to Elegantly Explain What You Do
Play F05: Ditch the Pitch
Play F06 - Starting Conversation with Strangers
Play FO7: Don't Exceed Your Prospect's Speed Limit
Play FO8: Solutions disguised as problems
Play FO9: How to explain what you do in a cold email in one sentence
Play F10: How to Start Conversation with People Who Aren't Buying
Know Your Prospect's Motivators
Play PM1: Learn Your Market's Motivations
Play PM2: Fireballs vs. Flowers
Play PM3: How to Become An Insider
Play PM4: How to get your prospect's secret buying language
Play PM5: The Lingo Library
Play PM6: How to be more interesting to prospects
Play PM7: How to stay top of mind when prospects aren't motivated right now?
Play PM8: How to get the CFOs buy in
Play PM9: Jobs to Be Done for Sales Customer Interview Guide
Outsourcing List Building
Play LB1: Getting Started
Play LB2: Defining Your Targeting Parameters using Sales Navigator
Play LB3: The Specific Oversees Researcher I Recommend
Play LB4: Example of a Lead List You'll Get Back
Cold Calling
Play CC1: The Pain Triangle
Play CC2: The Only Call Script You'll Ever Need
Play CC3: Example of a Cold Call Script that Educates vs. Pitches
Play CC4: Leveraging Wins to Attract Similar Clients
Play CC5: Voicemails
Play CC6: Cold Call Role Play
Play CC7: How to get out of the junk pile (cold call script)
Play CC8: Cold call recording: Leveraging the Gatekeeper for a Referral
Play CC9 - Real Cold Call
Play CC9: VIDEO - Building an Educational Based Cold Call Script
Play CC10: Cold call transcript that booked a meeting
Play CC11: The Personalized Cold Call Script
Place CC12: How to cold call a trade show lead
Play CC12: The 8.9 Second Voicemail
Casual Copywriting
Play CW1: Don't believe the hype
Play CW2: The Triplet
Play CW3:: Go for No
Play CW4: How to use humor to increase response rates
Play CW5:: Your customers are your best salespeople
Play CW6: Turning a skeptic into a buyer
Play CW7: Are you making this mistake in your copy?
Play CW8: How to explain things clearly
Play CW9: Show don't tell
Play CW10: Casual copywriting example
Play CW11: The secret to creating memorable cold email copy
Play CW12: Sales copy teardown (before & after)
Play CW:13 - Are you pitching or proving?
Play CW14: Example of hype free copy in a cold email
Play CW15: 2 things I learned from Jason Fried about copywriting
Play CW16: Casual Copywriting Examples (Before & After)
Play CW17: The secret to getting more positive cold email responses
Play CW18: 3 ways to increase cold email response rates
Play CW19: How to use emotions to motivate prospects
Play CW20: Steal Like an Artist to Increase Open Rates
Play CW 21: Chase - Features into benefits makeover
Cold Emailing
Play CE1: The Biggest Cold Email Mistake
Play CE2: Cold Email: Subject Lines
Play CE3: The Testimonial Email
Play CE4: Bring Back That Loving Feeling
Play CE5: Cold Email: Follow Up After Direct Mail
Play CE6: 15 Minutes of Fame
Play CE7: Leveraging Shared Audiences
Play CE8: Reactivate Lost Opportunities
Play CE9: Medicine for the Problem
Play CE10: Example for SaaS
Play CE11: The Cold Call Email
Play CE12: Personalization at Scale
Play CE13: No Response - The Surrender Email
Play CE14l: No Response - The Presumptive Negative
Play CE15:: No Response - The Hail Mary
Play CE16: Cold Email From the CEO of Rippling
Play CE17: Shinning a Light on a Problem
Play CE18: Informative & Entertaining
Play CE19: Introducing Two People via Email
Play CE20: The 4T Email - A High Converting Formula
Play CE21: Low Friction Calls to Action
Play CE22: Email to Start a Conversation with an Innovator
Play CE23: Rippling's Cold Email Sequence
Play CE23: The 4 Part Video Series
Play CE24: How to respond to, "Send me some information" in email
Play CE25: Rippling's 3 Touch Email Sequence
Play CE26: Example of a 3 touch sequence for an list building service
Play CE27: The cold email that booked a meeting and sales with GEICO
Play CE28: The cold email that landed Verizon
Play CE29: The cold email from the CEO
Play CE:30: The one sentence email
Pay CE31: Example of a personalized 4T email
Paly C32: Example of an awesome personalized cold email
Play CE33: Example of a high converting personalized email
Play CE34: Example of a 4T email to Target
Play CE35: 4T email that got the attention of a busy CEO
Play CE36: A cold email written by a customer to a prospect
Play CE 37: One of the best cold emails I've ever seen
Play CE38: Personalizing image at scale using Outreach
Play CE39: Hyper-personalized 4T Email that got a positive resopnse
Play CE:40: The cold email that got a response from a Director of Sales
Play CE 41: How to write a damn good email in 8 minutes
Play CE42: Cold email teardown - before and after
Play CE43: 6 low friction calls to action that start conversations
Play CE44:- The cold email that persuaded Chris Voss to be on my podcast!
Play CE45: Post webinar email that starts conversations
Play CE46: Cold Email that Booked a Meeting After a Prospect said, "No Thanks'
Play CE47: How to get a response from a busy person - Teardown
Video Email
Play VE1: Example from Jason Bay
The Initial Sales Conversation
Play DC1: How to Improve Your Meeting Show Rate
Play DC2: Finding Problems
Play DC3: Asking for the Sale
Play DC4: How to Separate Yourself From the Competition
Play DC5: Your Product Story
Play DC6: Client Story
Play DC7: Don't Bruise the Ego
Play DC8: Testing for Commitment
Play DC9: Overcoming the Status Quo Bias
Play DC10: An Insightful Question
Play DC11: Price Anchoring
Play DC12: How to Expedite Contract Execution
Play DC13: Don't Discount. Do This Instead.
Play DC14: The post meeting video summary
Play DC15: How To Write An Effective Follow-Up Email After a Discovery Call
Leveraging Customers for New Opportunities
Play LC1: How to Ask for Referrals
Play LC2: Interviewing Customers
Play LC3: One Question to Generate 20% More Revenue
Play LC4: Phone a Friend
Play LC5: How to Ask for .a Testimonial Without Sounding Salesy
Play LC6: Reactivating a Past Customer
Play LC7: Asking for Video Testimonials
LinkedIn
Play LI1: Your Headline
Play LI2: Connection Requests with 70% Acceptance Rate
Play LI3: The Most Phenomenal LinkedIn Connection Request
Play LI4: The Video Connection Request Pitch
Play LI5: Yet Another High Converting LinkedIn Connection Request
Play LI6: Nelly's Linked voice message that got a sale
Play LI7 - Thanks for connecting video message
Play LI8: Example connection request a high accept rate
Play LI9 - How to start conversations with anyone on LinkedIn
Play LI#20 - Educational based LinkedIn Connection Request
Creating Memorable Impressions
Play MI1: 7 Ways to Create a Memorable First Impression
Play MI2: Direct Mail Examples
Play MI3: One easy way to make your customers happy
Play MI4: Dale Dupree's red brick
Play MI5: Send an old fashion telegram
Play MI6: The post webinar email
Play MI7: The "Lumpy" mail
This 40-second pitch made Will Smith Invest Immediately
Defusing Objections
Play DO1: Decoding Objections with Matt Millen
Play DO2: Preventing Objection by Making the Skeleton Dance
Play DO3: One Question That Will Help You Waste Less Time Chasing
Play DO4: Why Are You Better Than Your Competitors?
Play DO5: I Don't Have a Budget
Play DO6: Answering "What do You Do?"
Play DO7: Defusing Your Price is Too High
Play DO8: How to defuse the most common objections
Play DO9: Send me a proposal
Play DO10: Defusing "Can you send me some information."
Play DO11: Defusing "Can you get back to me next quarter?"
Play DO12: Transcript: Your price is too high
Play DO 13: Transcript of how I defused "Your price is too high."
Play DO14: How to preventing objections
Inbound Leads
Play IN1: How to respond to an inbound lead
Play IN2: Inbound Cold Call Critique
Negotiating
Play NE1: Example of a negotiation with a jewler
Play N2: Example with a negotiation with a client
Building Credibility
PLAY NU1: Top of Mind Campaign Email
Play NU2: Example nurture track you can steal
Play NU3: A Shortcut for Building Credibility
Video Prospecting
Play VP1: Example an email and video that booked a meeting
Sequences
Play SQ1: Meeting Reminder Sequence
Play SQ2: No Show Sequence
Play SQ3: Drift's personalized sequence
Play SQ4: Prospect ghosted you sequence
Play CC12: The 8.9 Second Voicemail
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